If you are wondering how website builders like Wix work, keep reading. In this article, I’ll share a few of the key differences between these tools and the traditional web design process. Wix focuses on easy customization, so you can re-arrange blocks as necessary to create the perfect site for your business. Its main drawback is that it’s not optimized to reach a targeted audience or convert visitors into customers. However, if you’re looking to create a website for a small business, Wix is an excellent option.
The platform’s intuitive interface has a rich feature set. Wix includes media and text, along with social media widgets and buttons. It even has an App Market, which allows users to add HTML and embed soundcloud or Spotify playlists to their site. As with other website builders, Wix offers a free version of its software. Wix is also compatible with third-party hosting, such as Weebly and BigCommerce.
The drag-and-drop editor makes it easy to build a professional-looking site. The platform offers hundreds of templates to choose from and great tools to make your site unique. Wix is also scalable, making it a good choice for small businesses. Wix isn’t for those who want to be in control, since you don’t have full control over hosting, updating, or uptime.